Sweet Lovely Straightening System Marketing
All this in a single product
Sweet Straightening is composed of a innovative hair strand thermal straightening system, without any substances that can harm the client or the professionals. Sweet Straightening is known all over the world for its effectiveness in its performance that treats while it straightens the hair.
Loved by all beauty salons in the world
Understanding how the 3 steps work
The first line to transform curly hair into straight hair through a combination of acids and proteins. Ensures safety in its application and has compatibility with all existing chemicals.
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Shampoo - First Step 1
How to use: Analyze the hair. Wash twice with the Straightening Shampoo Step 1. Let it act on the hair for 10 minutes during the second wash. Rinse thoroughly.
How to use: Blow dry the hair 80% and divide into small sections. Using an application brush, apply Step 2 on hair starting quarter inch from scalp all the way to the ends. For best results, distribute product with a comb. Let it act in hair for 20 minutes. Rinse hair thoroughly to remove all product.
How to use: While at the sink, apply Step 3 from roots to ends. Let it act on the hair for 5 minutes. Rinse hair thoroughly to remove all product (it is very important to ensure there is no product left in hair).
Sweet Straightening is composed of a exclusive blend of ingredients that assures thermal straightening of the hair strands and flexibility in the kit`s procedures. After the anamnesis, the hairdresser can determine the most adequate application method.
We recommend that the coloration / toning process should be done right after ironing the hair and before the application of the Touch of Silk, during the Sweet Straightening or after two washes to improve the color fixation in the hair structure.
To obtain a more straight effect on resistant hair we recommend to perform two applications of the Sweet Straightening with a 7 days interlude, avoiding the use of hair relaxers, however the relaxer can be used on the same day, before the Sweet Straightening.